About Cassidy Kinard

As Director of Operations for LaFlure & Vice at Scenic Sotheby’s International Realty, Cassidy leads the systems, structure, and strategy that keep the business running at a high level. With a background in Communications, Marketing, and Operations, she builds scalable processes, elevates team efficiency, and ensures a polished client experience from first touch to closing.

Leveraging her marketing expertise, Cassidy drives initiatives that strengthen the team’s brand presence, enhance advisor productivity, and support long-term business growth. From refining operational systems and streamlining workflows to advisor support and high-impact marketing execution, she is the operational engine behind the scenes.

Known for her service-minded leadership and strategic approach, Cassidy is focused on raising the bar in how real estate is run—prioritizing efficiency, clarity, and consistency so both advisors and clients feel supported at every step.